Republicans don’t have a clear boogeyman for this year’s midterms
Politico
P
Politico
Original Source
Republicans are struggling to identify a clear Democratic adversary to target in this election cycle, as prominent figures who once galvanized GOP attacks have faded from prominence. While GOP campaigns have attempted to weaponize progressive Democratic leaders, former President Biden remains the most frequently mentioned Democrat in Republican political advertisements.
Republicans don’t have a clear boogeyman for this year’s midterms - POLITICO
Skip to Main Content
* + Europe + Pro + AgencyIQ
Press Escape to close the menu.
WASHINGTON & POLITICS
WASHINGTON & POLITICS 6 items
* 1st itemCongress * 2nd itemWhite House * 3rd itemSupreme Court and Legal Issues * 4th itemMagazine * 5th item2026 Elections * 6th itemLatest on POLITICO
STATE POLITICS & POLICY
STATE POLITICS & POLICY 4 items
* 1st itemCalifornia * 2nd itemFlorida * 3rd itemNew Jersey * 4th itemNew York
Republicans don’t have a clear boogeyman for this year’s midterms
Some of Democrats’ once-hateable figures are out of the picture. And emerging democratic socialists haven’t made for strong lines of attack nationwide.
!President Joe Biden awards a Presidential Medal of Freedom to Nancy Pelosi on May 3, 2024, in Washington.
*President Joe Biden awards a Presidential Medal of Freedom to Nancy Pelosi on May 3, 2024, in Washington. Both Biden and Pelosi were useful boogeymen for the GOP in past cycles, but less so this year. | Alex Brandon/AP*
By Jessica Piper
10/03/2026 01:00 PM PDT
Add POLITICO on Google
Republicans have tried to find a new boogeyman this year as they rail against Democratic socialism and the “radical” left: Zohran Mamdani. Alexandria Ocasio-Cortez. Bernie Sanders.
Still more mentioned than all of them, at least in campaign ads: former President Joe Biden.
A POLITICO review of hundreds of ads running in battleground House and Senate races in recent months shows Republicans largely haven’t seized on progressive icons in paid media. Instead, Biden is the Democrat most likely to be mentioned in GOP ads this cycle, coming up across dozens of races.
President Donald Trump has frequently sought to blame Biden for high prices and other challenges that his administration has faced. Even so, the former president has become a far less useful punching bag for Republicans since leaving office and remaining largely out of the spotlight: At this time in the 2024 cycle, Biden had been mentioned in more than 1,000 Republican House and Senate ads, according to AdImpact data.
Global power is in flux. Your daily guide to what comes next.
* About Us * Advertising * Breaking News Alerts * Careers * Credit Card Payments * FAQ * Feedback * Headlines * Photos * Press * Editorial Standards * Magazine * RSS * Site Map + Terms of Service + Privacy Policy + Do Not Sell or Share My Personal Information and Opt Out of Targeted Advertising